Antivirus Software Market Demand, Future Trend And Recent Development By Forecast 2027
Summary:
A new study title “Antivirus
Software market size, status and forecast 2027” has been featured on
market research future.
Market Analysis
Market Research Future (MRFR) estimates the global antivirus
software market to expand at a 10.8% CAGR from 2020-2026 (assessment
period).
Emergence of Innovative Viruses and
Cyber-Attacks
The antivirus software industry is quickly
expanding, owing mostly to an increase in the number of organizations and the
threat of cyber-attacks. Innovative viruses and cyber-attacks developed by
hackers, such as malware, ransomware, phishing, Trojans, and others, generate
significant market demand. Furthermore, the growing use of smartphones and the
necessity to protect the cyber terrain from significant threats drive uptake of
paid antivirus software.
Every malicious piece of such attacks is hosted on
normal services, making it more difficult for defenders to detect via network
signals. The growing usage of cloud-based services for storing confidential and
private data, as well as the expanding use of smart, connected devices such as
laptops and smartphones, introduces cyber vulnerabilities such as data
breaches, which frequently result in major financial losses.
COVID-19 Impact on the Worldwide Market
The COVID 19 pandemic has had a significant impact
on the expansion of the antivirus software market. During the COVID 19 period,
there has been a notable surge in cyber breach cases. According to the
Cybersecurity and Infrastructure Security Agency (CISA), cyber fraud activities
surged by about 20% in the first quarter of the fiscal year 2020. CISA further
stated that an estimated USD 3.5 billion was lost in cybercrime alone in 2019.
The coronavirus lockdown resulted in massive
financial losses across industries and the closure of various manufacturing
facilities throughout the world, putting a halt to production, but the
antivirus software market has grown even more. Based on the pattern during the
COVID-19 crisis, when individuals are still maintaining social distancing and
working from home, the antivirus software industry is expected to increase
steadily.
Innovative antivirus solutions have been extremely
crucial in the recent COVID 19 crises to enable live streaming, e-learning, and
other activities throughout the day as everyone works from home. Furthermore,
the continuous advantages of antivirus technology in extending a WiFi footprint
to suit the increased demand for internet access throughout the home drive
market growth. This scenario is expected to improve the market's growth rate
during the projected period (2020 – 2027).
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Market Segmentation
The global antivirus software market has been
segmented into types and applications.
By type, the global antivirus software market has
been segmented into PC and Phones/Pad.
By application, the global antivirus software
market has been segmented into enterprises, individuals and government.
Regional Analysis
North America to Dominate the Global Market
During the forecast period, North America is
expected to lead the worldwide antivirus software market. The increasing
advancements in digital technology and the high disposable incomes of
demographics are attributable to market expansion. Furthermore, the increasing
use of BYOD policy in most enterprises, as well as rising cybercrime in the
region, boost the market share of antivirus software.
The use of cloud technology and antivirus software,
as well as different acquisitions, partnerships, and collaborations among
regional players drive market expansion. The United States dominates the
regional market, accounting for a sizable market share, owing to the presence
of prominent technology providers such as NortonLifeLock Inc., Malwarebytes,
and Webroot. The antivirus market in the United States is predicted to increase
significantly during the study period, with the same growth trends continuing.
Key Players
Notable players in the global market are Symantec
Corporation (US), ESET, S RO (Slovakia), Mcafee LLC (US), Bitdefender
(Romania), Trend Micro Incorporated (Japan), Kaspersky Lab (Russia), Avast
Software SRO (Czech Republic), F-Secure (Finland), Fortinet Inc. (US), Data
Cyberdefense AG (Nordrhein-Westfalen), Beijing Qihu Keji Co. Ltd. (China), Avira
Operations GMBH & CO. KG. (Germany), Tencent (China), Comodo Security
Solutions Inc. (US), AHNLAB INC. (South Korea), Microsoft Corporation (US),
Cheetah Mobile Inc. (China), Beijing Rising Information Technology CO.
LTD.(China), Quick Heal Technologies Limited (India).
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