Sentiment Analytics Market Future Growth, Opportunities, Analysis And Forecast By 2027
Summary:
A new study title “Sentiment
Analytics market size, status and forecast 2027” has been featured on
market research future.
Sentiment Analytics
Market Overview:
Market
Research Future (MRFR), asserts in its recently published research report, that
the global sentiment analytics market is thriving and is expected to grow
exponentially by the end of the forecast period. MRFR also predicts that the
market might reach approximately USD USD 6 Billion by 2023 registering a
moderate 14% of CAGR through the forecast period between 2017 and 2023.
The
increasing popularity of social media platforms is one of the preliminary
factors driving the growth of the global sentiment analytics market. Advances
made in the innovative field of artificial intelligence (AI) which enables
contemplation of human behavior and emotions also fuels the market for
sentiment analytics. Sentiment analytics is gaining massive traction among various
industry verticals such as media & entertainment, healthcare, telecom,
FMCG, retail, and others. These industries are progressively using sentiment
analytics for opinion mining of consumers to obtain personal content about the
consumers. Sentiment Analytics Market causes a deep understanding of consumer’s needs, expectations and
extending customer base which can support businesses to plan their business
strategies accordingly.
The emergence
of big data is a major factor in boosting the growth of the global sentiment
analytics market. Availability of colossal amounts of data enables enterprises
to leverage it to get insights. The rising adoption of cloud computing is also
a primary factor driving the growth of the global sentiment analytics market
over the review period. Other factors include seamless integration and
upgradations, along with cost saving on infrastructure.
On the other
hand, higher costs associated with sentiment analytics is expected to hamper
adoptions, especially from government institutions, which is likely to limit
the growth of the global sentiment analytics market over the review period.
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Sentiment Analytics
Market Competitive Analysis
The major
market players operating in the global market as identified by Angoss Sentiment
Corporation (Canada), Clarabridge (U.S.), IBM (U.S.), SAS Institute (U.S.),
Aylien (Ireland), Bottlenose.Com (U.S.), Crowdflower (U.S.), Brandwatch (U.K.),
Twizoo (U.K.), Adoreboard (U.K.) among others.
Sentiment Analytics
Market Segmental Analysis:
The global
sentiment analytics market has been segmented on the basis of the component,
deployment, organization size, and vertical.
·
Based on the
component, the global sentiment analytics market has been bifurcated into
sentiment and service. The service segment has been further divded into
professional services, and support & maintenance services.
·
on the basis
of the deployment, the global sentiment analytics market has been dvided into
cloud and on-premise.
·
based on the
organization size, the global sentiment analytics market has been bifurcated
into small & medium enterprises and large enterprises.
·
on the basis
of the vertical, the global sentiment analytics market has been segmented into
BFSI, retail, transportation & logistics, Education, healthcare & life
sciences, media & entertainment, and others.
Sentiment Analytics
Market Regional Analysis:
The
geographical analysis of the global market has been conducted in four major
regions, including the Asia Pacific, North America, Europe, and the rest of the
world (LAtin America, the Middle East and Africa)
The Americas
account for the largest market share of the global sentiment analytics market
on account of the higher concentration of major players in the region and high
adoption rate of the technology by small and large enterprises. The US and
Canada are the developed countries present in the region and are accounts as
the key contributors to the Americas market.
APAC is slated to develop as the fastest growing market for sentiment
analytics. The region is investing significantly on sentiment analytics to
improve business outcomes, which is expected to drive the market over the
review period. The presence of a higher number of SMEs in the region can also
be attributed for the growth of the market in APAC. The developing economic
growth of major countries in the region such as China, India, Japan, South
Korea, Taiwan, among others is expected to attract major market players and increase foreign investmenrs. This factor
is subsequently expected to fuel the market growth over the review period.
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Table
of Content
1 Market Introduction
1.1 Introduction
1.2 Scope of Study
1.2.1 Research Objective
1.2.2 Assumptions
1.2.3 Limitations
1.3 Market Structure
Continued…
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List
of Tables
Table 1 Sentiment Analytics Market, By Components
Table 2 Sentiment Analytics Market, By Deployment
Table 3 Sentiment Analytics Market, By Organization Size
Continued…
List
of Figures
Figure 1 Research Type
Figure 2 Sentiment Analytics Market: By Components (%)
Figure 3 Sentiment Analytics Market: By Deployment (%)
Continued…
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